- Dale Arden Chong
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Uniqlo is adding one of the biggest bands in the music industry to its
list of well-regarded collaborators. According to Fashionista, the Japanese
clothing brand is teaming up with BTS, the popular Korean pop band, for its
latest T-shirt capsule collection.
Like some of Uniqlo’s past collaborations, this collection touches on
pop culture phenomenons, featuring the band’s group of animated characters,
BT21. The all-male group worked with Uniqlo’s UT imprint, which is
dedicated to the clothing company’s T-shirts, to print its BT21 characters
(along with the BT21 logo) on short sleeve unisex shirts.
BTS joins a line of cultural icons and designers who have worked with
Uniqlo such as Alexander Wang, J.W. Anderson, Jil Sander, Tomas Maier,
Keith Haring and KAWS.
Available for 14.90 USD, the T-shirts will be available on June 21 in
Uniqlo’s retail stores as well as online.
