American outdoor and recreation company The North Face is branching out
to streetwear with a new collection made in partnership with Brain Dead, a
Los Angeles-based collective of artists and designers. According to an
announcement from the brand, the capsule is inspired by The North Face’s
history and its home, California.
The collection interprets the “spirit of adventure” as a true state of
mind and revisits some of The North Face’s most iconic pieces, celebrating
the idea of exploration and the counterculture that defined Northern
California in the ‘60s and ‘70s.
The capsule includes nine pieces and will be on sale beginning Nov. 29
in Los Angeles. The collection will be available globally on Dec. 6.
Images: Courtesy of North Face