Sarah Beeny, star of Channel 4’s New Life in the Country, is very excited, but this time it is not because she has another property show to plug.
This time it is just pure, unashamed proud mum stuff.
Her pride has been brought on by the whirlwind of a week it has been for her four sons – Billy, 17, Charlie 15, Rafferty 13, and Laurie 12.
On Tuesday’s episode of the show, which documents her family’s dream to build their rural idle on a sprawling Somerset farm, the sons debuted their band’s first single in the local pub near Bruton.
“They could have played a cover, but the show couldn’t afford the royalties,” says mum. “So, they wrote a song called Break, and it’s just amazing how many people have listened to it since. It’s all something of a whirlwind for them and us parents.”
Just a few days later, Break made it into the iTunes top 10, ahead of the likes of Ed Sheeran, Elton John, Dua Lipa and Years & Years, and there’s hope of it making it into the official UK chart this weekend.
“It’s all happened really quickly,” says Beeny. “I’m just so proud of them all. It’s ridiculously exciting for them, and for me and their dad.”
When it comes to the name of the band, she is very much in agreement with her boys’ choice.
“When they were talking about a name they realised that because of the TV show some people would think they were entitled, whether that’s true or not. So, they went with it and called themselves The Entitled Sons, which I thought was great.”
As for dad, Graham Swift, his boys’ success has created an opportunity to roll back the years. Back in the day he was in his own band and never misses an opportunity to remind his sons that he once played the Astoria and Hippodrome in London.
“Well, it’s not the O2 is it dad,” is usually the response.
He even learned bass guitar so he could be in the band as part of his regression back to youth.
“I’m just an 18-year-old with grey hair,” he says. “I’m looking forward to the world tour where we can get tutors in and I don’t have to help with the homework anymore.”
Beeny doesn’t pretend she hasn’t dreamed of musical success for her sons, and admits to being a little pushy when it came to music lessons. Now all four boys study music as school, and the effort appears to be paying off for them.
“I’d be lying if I didn’t force them to play instrument’s a bit,” she says. “I was a bit cruel when they were younger because I didn’t allow them to play computer games. But as the boys say now, they wouldn’t be enjoying their music so much if I had done.”
So what about the prospect of her sons making it big and having to deal with a level of fame even their TV mum has not experienced?
“I don’t know how that all works,” she says. “They don’t even have management or anything like that. I guess I’m their manager at the moment, but only because there’s no one else to help with that. They’re just having such fun with it. Who knows where it all ends up?
“They are writing more songs, and I guess they should just keep doing it while they enjoy it.”
As for the boys themselves, there’s no talk of superfans just yet. They already have a big enough fan in their mum.
“I’d just be really happy if people liked our music,” says Billy, as Charlie adds “it’d be great to have a career doing something that’s fun”.
For Rafferty “it’s really quite cool” to have their song on Spotify, and Laurie likes telling Alexa “play Break by The Entitled Sons”.
“Then it plays our song,” he says. “That’s pretty cool.”
While keeping her, her boys’, and most of all her husband’s feet on the ground, Beeny is allowing herself a sneak peak into what the future may bring.
“I like the idea of being an ‘Entitled Mum’, groupie in chief of the Entitled Sons,” she says. “I’ll have the best seat in the house, and I’ll have champagne delivered to me through the gig. Yes, I like the idea of that.”