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Rihanna shows off her makeup-free glow while announcing the launch of Fenty Skin


Rihanna shows off her makeup-free glow while announcing the launch of Fenty Skin

Rihanna is already behind a wildly successful fashion and makeup empire.

And now she’s jumping into the world of skincare with Fenty Skin. 

RiRi, 32, was the epitome of fresh-faced beauty as she shared a glimpse into her skincare routine in the Instagram announcing her new line.

Skin is in! Rihanna announced the launch of her new Fenty Skin line on Instagram Tuesday

Skin is in! Rihanna announced the launch of her new Fenty Skin line on Instagram Tuesday

Miss Fenty stunned while wearing a tan tank top and gold necklace with her hair swept back into a ponytail. A collection of chunky rings and bangles brought a bit of shine.

She tried out the cleanser first, creating a rich lather. Then the star patted her face try and applied a rich serum to her face.

The final step was a pink-hued moisturizer that gave her skin a dewy glow.

Rihanna humble-bragged about her latest project on Instagram, captioning the video: ‘ima try my best to be humble about this but, @fentyskin is coming July 31st exclusively at FENTYSKIN.COM!! 

Mystery: The line will be launching on July 31st. There is no information about the product line at the time

Mystery: The line will be launching on July 31st. There is no information about the product line at the time

Simply divine: Miss Fenty stunned while wearing a tan tank top and gold necklace with her hair swept back into a ponytail

Simply divine: Miss Fenty stunned while wearing a tan tank top and gold necklace with her hair swept back into a ponytail

Suds and duds: She tried out the cleanser first, creating a rich lather

Suds and duds: She tried out the cleanser first, creating a rich lather

‘Y’all ain’t hear it from me �� but you can shop it early if ya drop me your email through the link in my bio… ,’ she wrote in the caption.

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Fans first got a hint the line was coming when a trademark for Fenty Skin was filed with the United States Trademark And Patent Office in March 2019.

According to the application the brand would focus on:’medicated and non-medicated skincare, soap, body care and personal care products (excluding color cosmetics, perfume and other fragrance-only products), and related accessories such as kits, tools and applicators’. 

Five additional product names were listing in the application: Buff Ryder, Instant Reset, Fat Water, Flash Nap, and Hydra Vizor. 

Range of possibilities: According to the application the brand would focus on:'medicated and non-medicated skincare, soap, body care and personal care products (excluding color cosmetics, perfume and other fragrance-only products), and related accessories such as kits, tools and applicators'

Range of possibilities: According to the application the brand would focus on:’medicated and non-medicated skincare, soap, body care and personal care products (excluding color cosmetics, perfume and other fragrance-only products), and related accessories such as kits, tools and applicators’ 

Pretty penny: Rihanna's Fenty Beauty brand made $100million in just 40 days when it launched in 2017

Pretty penny: Rihanna’s Fenty Beauty brand made $100million in just 40 days when it launched in 2017

Intimate: Her fairly priced, size-inclusive line of lingerie and loungewear Fenty x Savage was said to be worth $150million in 2019, according to the Wall Street Journal

Intimate: Her fairly priced, size-inclusive line of lingerie and loungewear Fenty x Savage was said to be worth $150million in 2019, according to the Wall Street Journal

Rihanna’s already had major success in the beauty sector.

When her makeup brand Fenty Beauty launched in 2017, it made $100million in sales in just its first 40 days.

Meanwhile, her fairly priced, size-inclusive line of lingerie and loungewear Fenty x Savage was said to be worth $150million in 2019, according to the Wall Street Journal.

According to Forbes, Rihanna’s empire is worth around $600million. 

Fenty Skin launches July 31st. More product details are forthcoming.

High roller: According to Forbes , Rihanna's empire is worth around $600million. She's seen in September 2019 above

High roller: According to Forbes , Rihanna’s empire is worth around $600million. She’s seen in September 2019 above 

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