Procter & Gamble debuts a handheld inkjet printer for your FACE at CES that uses algorithms to restore the natural-looking beauty of your by depositing makeup on your skin
- Procter & Gamble stole the show at CES with its skin correcting wand
- Opté Precision Skincare System can detect and restore your skin instantly
- It uses algorithms and printing technology to correct facial imperfections
A ‘magic’ wand debuted at CES this week that instantly restores the natural-looking beauty of your skin.
Called Opté Precision Skincare System, this handheld device is equipped with algorithms and printing technology to detect and correct facial imperfections.
The technology, developed by Procter & Gamble, works similar to an inkjet printer – it applies tiny deposits of makeup that matches your exact skin tone.
Opte Precision Skincare System received four ‘Best Of’ awards at the Las Vegas event this week and is set to hit the market this summer.
A ‘magic’ wand debuted at CES this week that instantly restores the natural-looking beauty of your skin. Called Opté Precision Skincare System, this handheld device is equipped with algorithms and printing technology to detect and correct facial imperfections
‘Most women only need treatment on approximately 10 percent of their skin, but traditional spot coverage options such as makeup or serums provide imprecise, broad-stroke coverage,’ Procter & Gamble shared in a statement.
‘Opté’s proprietary technology allows it to treat only the small areas that need correction without covering the skin that doesn’t, resulting in a natural, flawless look that makeup and professional treatments are unable to achieve.’
The Opte wand scans the skin with an enhanced digital camera that captures 200 frames per second and instantly analyzes each image using a proprietary algorithm to detect tonal imperfections not visible to the human eye.
The device pairs with the company’s Opté Precision Serum, which uses three key ingredient groups to achieve perfect-looking skin.
The technology, developed by Procter & Gamble, works similar to an inkjet printer – it applies tiny deposits of makeup that matches your exact skin tone
The Opte wand scans the skin with an enhanced digital camera that captures 200 frames per second and instantly analyzes each image using a proprietary algorithm to detect tonal imperfections not visible to the human eye
It contains mineral pigments that provide immediate coverage and create a flawless look, spot-lightening skincare ingredients proven to reduce the appearance of age spots over time and moisturizers that help your skin retain moisture and stay hydrated.
Using input from the algorithm, Opte prints using a custom thermal inkjet printer and cartridge, depositing droplets of the serum on target areas until there is a perfect color match with the surrounding skin tone.
And the correction is said to happen instantly
Using input from the algorithm, Opte prints using a custom thermal inkjet printer and cartridge, depositing droplets of the serum on target areas until there is a perfect color match with the surrounding skin tone
Leigh Radford, Vice President and General Manager of P&G Ventures, said: ‘By partnering with leading scientists and experts across industries, we have been able to create a first-of-its-kind, digitally-advanced skincare device that is visibly transforming the look of skin.’
‘Opté provides Procter & Gamble with an entirely new category of digital skincare to explore and a technology platform from which to innovate. We’re thrilled to introduce Opté on a world stage such as CES.’
The firm also noted that this device is 70 percent less expensive than the leading technology and can process skin images 30 percent faster.
