- Danielle Wightman-Stone
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Menswear brand Original Penguin has partnered with mental health
champions #IAMWHOLE and Rizzle Kicks’ Jordan Stephens to launch a campaign
to celebrate the things that make each of us different and the people who
embody what it truly means to #BeAnOriginal.
The partnership will incorporate various initiatives in the coming
months, explained Original Penguin in a statement, all of which are being
designed to facilitate open conversations about mental health topics, by
contributing to #IAMWHOLE’s efforts to de-stigmatise mental health.
The campaign is part of the brand’s New Originals series that champions
and supports “trailblazers, unique people, inspiring causes and the
talented and influential individuals who share their love for originality”
and it is hoped that through the collaboration it will encourage people to
speak out and seek help when they need it.
Further details on the campaign will be announced in the coming months.
Image: courtesy of Original Penguin