Bella Hadid and her hair are, for lack of a less cliché phrase, having a moment. Just last month, the model made headlines with a dark, blunt-cut bob, and shortly thereafter she did it again with an impossibly long and wavy look during an appearance at a Dior runway show. Then, if that weren’t enough, the return of her bob gave beauty writers and fans alike total whiplash days later. And that’s not the end of Hadid’s hair experimentation this season. The 23-year-old just appeared in a campaign for Alexander Wang, and the look she’s wearing makes her damn near unrecognisable.
In behind-the-scenes shots from the campaign shoot, Hadid’s short, dark brown hair is nowhere to be found, and in its place is a long head of platinum-blonde hair one could only describe as “icy.” We’re not saying she high-key looks like Daenerys from Game of Thrones, but that’s exactly what we’re saying. Considering its length and the shocking change of colour, it’s pretty clear that this look is the work of an amazing wig, but that doesn’t make it any less fabulous. Watch the model and designer play a rousing game of Pictionary in the video below to see the white-blonde shade in action.
This isn’t the first time Hadid has worn such a light hair color. She had a honey-blonde hue for most of 2019, and she wore a similar shade of platinum blonde on the cover of Paper magazine back in 2016. After all these recent dramatic transformations, we’re led to believe she’ll treat us with more than a few more bold hair looks before the year us over. What’s next, though? A faux pixie? A shaved head? A pastel blue lob? Given how much confidence she brings to every look, whatever she does with her hair next is sure to be show-stopping.
