Video game

A Heroic Content Catalyst For a Video Game ETF – ETF Trends


Content is significant across of variety of platforms and that’s particularly true in the video game space, a theme investors cant access with ETFs, including the Global X Video Games & Esports ETF (NASDAQ: HERO).

HERO, which launched last October, “seeks to invest in companies that develop or publish video games, facilitate the streaming and distribution of video gaming or esports content, own and operate within competitive esports leagues, or produce hardware used in video games and esports, including augmented and virtual reality,” according to Global X.

New data confirm the “content is king” narrative in the video game universe.

“U.S. video game content generated $35.4 billion in revenue in 2019, a 2 percent increase over 2018, according to new data released today (Jan. 23) by the Entertainment Software Association (ESA) and” The NPD Group.

Hone in on HERO

HERO’s underlying index features 38 stocks from nine countries. The bulk of the new ETF’s top 10 holdings are video game publishers, but the fund has exposure to hardware makers and semiconductor manufacturers, among other industries, as well.

“The video games market will more than double to become a $300 bllion-plus industry by 2025, according to GlobalData, a leading data and analytics company. According to the company’s latest thematic report, ‘Video Games’, the market will grow from $131 billion in 2018 to $305 billion in 2025, at a compound annual growth rate (CAGR) of 13%.”

Evolving technologies, such as 5G and cloud computing, are expected to play significant roles in the expansion of mobile gaming.

“The continued economic growth and impact of the industry illustrates what we in the industry see every day – more and more people of all ages and backgrounds love playing video games and are celebrating their unparalleled entertainment,” said ESA President and CEO Stanley Pierre-Louis. “As new platforms and technology continue to reach more players across the country, we expect 2020 to be yet another exciting year of engaging content and innovation as video games cement their place as the leading form of entertainment in America.”

Related: ETF of the Week: Global X Cybersecurity ETF (BUG) 

Another important catalyst for HERO as 2020 unfolds is the strength of the consumer, particularly when new titles and hardware are expected later this year.

“Consumer spending on entertainment software increased in 2019, driven by the expanded reach and accessibility of content across a variety of platforms including console, PC, mobile and virtual reality.” said Mat Piscatella, industry analyst, The NPD Group. “2020 is expected to be a year that sets the stage for the next period of rapid spending growth for video game content. New hardware, subscription, and cloud gaming offerings are poised to give players even more options to engage with gaming content wherever, whenever and however they wish.”

For more thematic investing ideas, visit our Thematic Investing Channel.

The opinions and forecasts expressed herein are solely those of Tom Lydon, and may not actually come to pass. Information on this site should not be used or construed as an offer to sell, a solicitation of an offer to buy, or a recommendation for any product.



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