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Zoe Sugg crowned UK’s wealthiest female social media star under 30


She’s been taking over the internet for 10 years (Picture: Getty Images for Zoe Sugg)

Zoe Sugg – known online as Zoella – has been crowned the UK’s wealthiest female social star aged 30 or under.

The YouTuber has an estimated wealth of £4.7 million after taking over the internet with her Zoella brand.

At age 29, Zoe is said to earn a whopping £600,000 per year from her two lifestyle channels. Not too shabby.

Earning up to £12,000 for a sponsored Instagram post, the YouTuber, blogger and author definitely isn’t doing too badly as she tops Heat magazine’s annual guide to the UK’s wealthiest stars.

Food blogger Ella Mills (DeliciouslyElla) scooped up second place on the list, with an estimated wealth of £2.5 million, with Tanya Burr taking the third place spot, with £1.6 million.

https://www.instagram.com/p/B4HwSTHBwpq/

Fashion blogger Victora Magrath came next (£1.2 million), with cleanfluencer Sophie Hinchcliffe, also known as Mrs Hinch, racking up £1 million.

Zoe has long been known as one of the most prolific internet stars in the UK – and her brother Joe’s success on Strictly Come Dancing certainly hasn’t hindered that.

Racking up a whopping 11.6 million subscribers on her main channel, she’s covered everything from beauty and lifestyle to opening up about her mental health.

In one video, she filmed her own smear test to reduce the stigma surrounding them and encourage women to go to their appointments.

After the vlogger met with Jo’s Cervical Cancer Trust she decided she wanted to help, ‘or encourage women to feel a little more at ease’ when they get their reminder letters to get their pap tests done.

‘In all seriousness, I do feel that’s its important and it’s something I would have found very reassuring,’ she said about the vlog, which was highly praised afterwards.

More recently, the star has celebrated her seven year anniversary with her boyfriend Alfie Deyes, with the star making a sweet photo frame for his girlfriend.

While fans have often been keen for the pair to get engaged, they’ve previously spoken out about taking it slowly and not feeling any pressure to rush into it, opening up about ‘marriage and babies’ in a 2018 video.

All in all, it seems the reign of Zoella doesn’t seem to be slowing down anytime soon.



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MORE: Zoe Sugg and Alfie Deyes celebrate seven years together with adorable tribute

MORE: YouTuber Zoe Sugg invites cameras into GP to film her smear test: ‘Here’s me thinking I’ve overshared’





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