SIR Richard Branson’s cruise brand Virgin Voyages have announced a huge celebrity line-up that will become part of the music-led itinerary for its ship, Scarlet Lady.
DJs Mark Ronson and Diplo have already confirmed performances, and more will be announced ahead of the first sailing in 2020.
Mark Ronson is partnering with the brand to curate exclusive experiences, which will include the pre-voyage playlists for guests, the music featured on board both within the suites and in the vinyl sho.
As part of the partnership, Mark will also be performing at The Beach Club in Bimini, a private beach club in the Bahamas that’s exclusive to guests on the Scarlet Lady – known as Sailors by the brand.
One of his four performances will be a poolside DJ set, which only passengers who book the July 5, 2020 Mayan Sol sailing will be able to experience.
The itinerary will also include stops in Costa Maya, Mexico and the Bimini beach club.
Mark is just one of the Creative Collective, a group of “tastemakers” from the food, art and design industry, that are helping to create the experience on board.
Renowned DJ Diplo will also join the cruise ship, and he will perform at The Beach Club in 2020, with dates to be confirmed.
There will be plenty of partying on board, as part of the Scarlet Night events.
The events will be curated by producer Randy Weiner, who will combined music, art installations and performances.
The celebrity guests aren’t the only exciting element to the new cruise liner.
Passengers on the ship won’t be bored thanks to a Gym and Tonic bar, sunset yoga, a spa modelled on an underwater cave and a number of fitness studies and pools.
Twenty different restaurants, tattoo parlours and drag queen brunches can also be found on the ship.
Some of the finest rooms to stay on the ship are the RockStar Suites, designed by Tom Dixon.
The mega-yacht inspired rooms will include fully stocked in-room bars, ocean-view marble showers and terraces equipped with hammocks overlooking the sea.
Guests are also offered private transfers and VIP pathways onto the ship, and they’re allowed early access to the restaurants and entertainment – and there’s even a private member’s club just for guests staying in the suites.
Richard Branson first announced his new cruise line in 2017.
Scarlet Lady is launching next year, followed by two more ships in 2021 and 2022, respectively.
Passengers can already book their trip on the Scarlet Lady, with the first trip departing on April 1.
Sir Richard Branson previously said in regard to the Scarlet Lady: “It’s for the young at heart. If you’re going on and don’t want to have a good time don’t come.”
Despite currently being an adult only cruise, he hasn’t ruled out allowing kids on board in the future.
He said: “In a few years we’ll have a lot of fun designing the best kids’ spaces. Virgin Kids will be born.”