Fashion

This silver shampoo for blonde and platinum hair keeps brassy tones at bay


Shining platinum and silver hair shades are a style fave season after season. But keeping these high-maintenance hues on point requires a little colour-correcting help.

It’s all to do with the natural pigment in everyone’s hair (yes, even you, natural blondes). Bleach gets to work and strips these pigments away, but without a regular silver or purple toner, brassy yellow tones will find a way to sneak back in.

Cue Schwarzkopf Live Silver Shampoo, £4.49, which gives hair a colour refresh and slots right into your shower routine. And all for a fraction of the cost of a salon visit. Simply swap it for your usual hair cleanser and let this silicone-free shampoo hydrate and brighten away brassy tones, with clever violet technology. Hello, salon-fresh hair!

Wondering if your budget will allow you to make the initial switch? Well, it doesn’t take a pro to switch your hair to platinum blonde. With Schwarzkopf Live Intense Colour Lightener in Absolute Platinum or Max Blonde, £5.49 each, the power to lighten your locks is in your hands. As for taking the next step into silver, your freshly bleached hair will ensure the best results.

To get more advice on how to secure your shimmering new ’do, visit the Schwarzkopf stand at the GLAMOUR Beauty Festival in Manchester from 2-3 November. There, the Schwarzkopf Live and Got2B expert stylists will be offering metallic temporary colour and hair styling solutions.





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