The beauty kings and queens of K-pop you need to be following

You just can’t stop K-Pop. Girl groups, boy bands, and solo artists from South Korea have taken the world by storm – and it’s not just down to the dance moves and songs.

The popularity of K-pop stars stretches across beauty, fashion and lifestyle too, with the on-stage heroes inspiring everything from hairstyles, to the must-have accessories, and of course, the latest K-beauty trends.

Here are the top ones to follow if you want to be in the know…


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