Video game

South Korean market growing for video games as female gamers increase in number – Business Mirror


DEMAND for video games is increasing in South Korea, with software expected to continue recording strong growth over the next few years.

The
Euromonitor Digest, the online publication of the Export Marketing Bureau of
the Department of Trade and Industry, said new video games hardware, an
Internet-connected one which enables access to the Steam platform, allows game
producers to upload their games to the platform and pay a commission of 30
percent.

The report said it does not
require storage place or inventory, and this is set to support growth of video
games software (digital) over the forecast period.

Manufacturers of console game
hardware are also following this trend, which will likely lead to lower sales
of video games software (physical), it added.

The
Euromonitor Digest said the already-high possession rate of smartphones is
expected to increase, thus supporting growth of mobile games which are set to
record strong constant retail value growth.

It noted
online games have a spending limit while mobile games have no budget
limitation.

The report cited data
indicating that the number of female gamers is increasing gradually. Thus,
unlimited gaming spend and the increasing number of game players will likely
support the growth of mobile games, it said.

“Small and medium-sized companies focused on online games
and overseas markets such as China, South East Asia and the US while developing
games in South Korea,” it said.



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