SCARLETT Moffatt and her Gogglebox family are to appear in a bizarre new show that sees their entire HOUSE transported to a remote African village.
The British Tribe Next Door is being sold by Channel 4 execs as a chance to watch a unique culture clash become a learning experience.
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But viewers may be left baffled as they see an exact replica of the Moffatts’ Co Durham semi relocated to the dusty plains of Namibia.
I’m A Celeb star Scarlett, 29, and her family will live in the kitted-out home alongside the nomadic Himba tribe for four weeks.
But the Brits won’t be abandoning their creature comforts to live like the cattle-herding people.
Instead they’ll be seen enjoying everyday luxuries like running water, electricity, hair straighteners, iPhones, ready meals and even TV.
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The average Himba family has about a dozen possessions – compared to the nearly 22,000 items in the Moffatts’ home.
Scarlett insists that despite this, she and her family still learned “an enormous amount” from the tribespeople.
She said: “This is one of the most eye-opening experiences of my life.
“I feel privileged and humbled that the Himba tribe invited us to join them and we have all learnt an enormous amount.”
‘LEARNING EXPERIENCE’
Chief Tijone of the Himba tribe said: “I was born in our village and I’ve never travelled far so I don’t know the Western life.
“Of course, there are benefits and there are disadvantages.
“When the visitors come, they can explain everything to us, and we will learn from each other’s cultures.”
The Himba agreed to host the Moffatts so they could judge the sedentary Western lifestyle they’ve heard about but never seen.
TWO WORLDS COLLIDE
Alf Lawrie, C4’s head of factual entertainment, said: “For the first time in human history, British suburbia and Himba tribal life will coexist side-by-side.
“This series contrasts two worlds on a spectacular scale – but at its heart, is about the extraordinary relationships it creates.
“Scarlett and the Himba are the perfect foils, both hospitable, curious, friendly… and sharing wicked senses of humour.”
Co-executive Producer for Voltage TV Sanjay Singhal said: “We’re excited to be making such an ambitious and innovative programme.
“It feels totally unpredictable and I’m intrigued to know what the Himba and the Moffatts will learn about themselves from taking part.”
- The British Tribe Next Door will air in four hour-long episodes on Channel 4 later this year.
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