Esports

Pittsburgh Steelers Add Pittsburgh Knights Gaming Zone to Heinz Field


Mentioned in this article

  • A Pittsburgh Knights Gaming Zone has been added to the Pittsburgh Steelers’ stadium, Heinz Field.
  • The interactive activation is available to all Steelers game attendees, and it features Xbox One consoles with Madden NFL 20.
  • The Steelers invested in the Pittsburgh Knights in December 2018.

Heinz Field, the home of the NFL’s Pittsburgh Steelers, has added a Pittsburgh Knights Gaming Zone named after the Steelers’ partnered esports organization.

The Pittsburgh Knights Gaming Zone will feature Madden NFL 20 on Xbox One consoles, along with branded signage for the esports team. According to a release, the teams are “testing out” the activation, and fans will be able to check it out at the Steelers’ next home game on September 30 against the Cincinnati Bengals.

Pictured: Ryan Shazier and Knights pro Michael “D3liveranc3” Pinter play Madden. Credit: Pittsburgh Knights

“Fans always come down early to tailgate and enjoy Heinz Field; now they’ll have the opportunity to challenge each other to a friendly videogame competition at the Knights Gaming Zone,” says Knights President James O’Connor, in a release. “This is just another great way for people to have fun before a Steelers game or at halftime.”

The Steelers invested in the Pittsburgh Knights in December 2018. The Knights are sponsored by SmileDirectClub, HyperX, and Sheetz, and are also partnered with rapper Wiz Khalifa. The team competes in several games, including Smite, PLAYERUNKNOWN’S BATTLEGROUNDS, and Madden NFL 20.

 


Upcoming Event

Esports Forum at Twickenham Stadium – Oct.9  | Next month during Sports Business Summit TEO is hosting the Esports Forum inviting sports and esports executives to network and discuss the future of sports entertainment.


 



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