The discovery is the latest viral sensation to take the internet by storm. Twitter account @NoContextBrits revealed that there is a secret eight in the middle of the eight of diamonds and people have lost it.
To astonished tweeters a post was captioned: “What age were you when you first saw the eight in the middle of the eight of diamonds?”
One user said: “I was today years old! And I consider myself to be good at spotting patterns!”
Another replied: “It has taken me five minutes, but I see it now. Incredible, I have never seen that before.”
A third shocked user simply said: “Holy sh**.” And a fourth added: “Wtf? Everyday is a school day.”
In short, what you know influences what you see.
The revelation about the eight of diamonds has also become an opportunity for people to share other hidden images in well-known logos.
For example, one Twitter user shared a picture of the Toblerone logo, which is a mountain. But on closer inspection, the outline of a bear can be seen in the peaks.
Another pointed out the arrow from A to Z in the Amazon logo and the hidden arrow in the FedEx logo.