She’s the woman that gives us motivation on the daily, but we now have yet another reason to love singer and performer Normani.

Rihanna’s lingerie brand, Savage x Fenty, has been dominating the fashion world, making women feel their sexiest and empowered selves, and empowerment poster girl, Normani, has been announced as their first global ambassador. From now until next year, we’ll be seeing a lot more of her representing the Fenty brand and we’re so here for it.

The first images for the announcement show the singer wearing a red lingerie set with thigh high stockings, exuding her standard level of confidence and savage attitude.

As a fearless, strong, and powerful woman, Normani fully embodies the Savage attitude – one that encourages the confidence to be yourself no matter what shape, size, or colour.

“Normani is the perfect choice for a Savage X ambassador,” says Rihanna. “She exudes confidence and power. Everything she does is executed with passion and the belief she’s going to kill it. That’s why people gravitate towards her.”

Speaking about her latest role, Normani said: “I am beyond honored to join the Savage X family as their new global brand ambassador. “Rihanna is always at the cutting edge and continues to push the boundaries in everything she does. The way she embraces her sexuality and exudes grace is such an inspiration to me and so many other women around the world. Rihanna and Savage X celebrate and empower women of all shapes, sizes, and colors everywhere – it’s a beautiful thing and is truly revolutionary. I am so grateful for this opportunity and excited for what’s to come with my new Savage X family.”

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This isn’t the first time the two singers have worked together. Normani performed at the Savage x Fenty New York Fashion Week’s Autumn/Winter 2019 show, where the brand introduced new ways of presenting lingerie to consumers and fashion lovers. The show was also praised for its more accessible livestream being aired on Amazon Prime.

Adding another notch to her belt, Normani is already in the process of recording her debut album, alongside a host of other projects. She’s the Global Ambassador for the American Cancer Society, as well as the Diversity Ambassador for the anti-cyberbullying non profit organisation, The CyberSmile Foundation.

We can’t wait to see what Savage x Fenty has in store for 2020.



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