Mentioned in this article

  • NODWIN Gaming and Blink partner to bring autonomous content creation from live gaming and gaming events.
  • The propriety IP uses a cognitive core that combines AI, voice, and vision technology to analyze tournament games by individual lead players in real-time.
  • Tournament organizers with smaller budgets could be the biggest winners.

Today Blink announced their partnership with NODWIN Gaming in creating an AI producer that cognitively selects the best action from esports teams and tournaments and automatically produces highlight clips from the game that show the action from multiple perspectives. These clips can then be distributed in real-time via various media platforms in the hopes of driving more viewer and subscriber engagement.

The first evolution of the partnership debuted at the PUBG Mobile Open in India.

“We are thrilled to partner with a company of the caliber of Blink to bring to our esports community such a powerful realtime high highlights content and social engagement platform,” said Akshat Rathee, founder and CEO of NODWIN Gaming. “Our marquee events like PMCO produce literally thousands of hours of content and Blink enables us to access the best moments of this content in real-time and at convincing scale with a creative and personalized touch.”

According to the announcement, Blink is the first to, “…develop and commercialize a proprietary cognitive core that combines AI, voice and vision technology to analyze tournament games by individual lead players in real-time, detects the most memorable moments and curate highly attractive, engaging and personalized clips for both broadcast and social media consumption.”

The ability to create content from an autonomous source has many personal and professional applications. Esports organization content creators could find it much easier to collect, produce, and monetize clips by having the labor costs reduced.

NODWIN Gaming is an India-based producer of online content in the gaming and esports space with shows that include Esports 360, The Games & Gadget Show, and The Cosplay Genie Show.



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