- Robyn Turk
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This June’s Denim Days festival will feature a new roster of brand
collaborations and events to engage a range of denim consumers. The
denim and shopping event is scheduled for June 8 through 9.
In addition to live music and a speaker series presented by Advance
Denim, Denim Days’ brand partners will host activities and exhibits.
Athleta will provide two sessions of morning yoga on June 9 aimed at
consumers. The 10 dollar class fee includes admission into Denim
Days.
On June 8, OshKosh B’gosh, Athleta Girl, Indi-Kids and Trico Fields
will put on a children’s fashion show, and the next day students from
the High School of Fashion Industries will participate in a design
contest and catwalk show.
To entice consumer engagement further, Denim Days will host an 18th
Street Vintage Denim Market on June 9 with vintage denim shopping,
food and entertainment.
