German online luxury retailer Mytheresa and French fashion house
Christian Louboutin have launched an exclusive shoe and bag capsule
collection for Summer 2021.
The capsule collection features flip-flops, sneakers, and pool flats in
rainbow colors, as well as a series of bags handwoven from the Dwarf Palm
material, made from the leaves of a variety of palm trees.
In terms of shoe styles, the iconic Vieira Spikes sneakers will be
available in three new shades and the ‘Loubiflip’ features Christian
Louboutin’s signature on the soles and spikes on the upper part of the
flip-flop shoe.
Consumers can pair the shoes with the bags from the collection, such as
‘Loubishore basket’, which is available in four colors and two sizes.Please add image 1a and 1b attached to this email (file names: Christian
Louboutin x Mytheresa 1a and Christian Louboutin x Mytheresa 1b here, and
glue together.
In celebration of the Christian Louboutin x Mytheresa Rainbow capsule
collection, Mytheresa has joined forces with AR platform Phantom to offer
consumers a unique augmented reality experience. Mytheresa customers can
access the collection via an exclusive invite to be found in their
Mytheresa Box. The invite includes a QR code. The consumer simply has to
scan this code and point the camera of their mobile device at the Mytheresa
logo.
The Christian Louboutin x Mytheresa collection is available globally on
the Mytheresa platform as of today. Prices range from 140 pounds to 635
pounds.
