IT turns out mum really does know best with most Brits confessing they turn to their parents if they need advice.
Shunning the internet or their friends, mums came out on top when people need someone to turn to over fashion tips, beauty secrets or relationship woes.
A new report revealed nearly half of Brits under 45 are more likely to turn to their mums for life lessons, rather than listen to bloggers or influencers.
Some 41 per cent would rather chat to their mum, compared with 28 per cent who would look online for a solution.
Conducted by centre:mk, the research also revealed top beauty tips from mums and crucial life lessons.
These include never giving up and believing in yourself, always try your best, and drink water and use sun screen.
Mums’ fashion and beauty tips
- Drink lots of water (36 per cent)
- Beauty comes from within (36 per cent)
- Wear what you feel comfortable in (31 per cent)
- Always wear sunscreen (25 per cent)
- Moisturise daily (23 per cent)
- Invest in a good bra (22 per cent)
- Always take your make-up off before bed (20 per cent)
- Don’t compare your style to others (20 per cent)
- Embrace your shape (19 per cent)
Kim Priest of centre:mk, which is launching its Life Lessons From Mum campaign, said: “It’s fantastic to see that mums are holding strong as our No.1 influencer.
“Handed down from generations of mothers, these life lessons still appear as enduring and relevant as ever.
“We are confident mums’ life lessons will continue to be passed down for years to come.”
Mums’ top fashion and beauty tips
Drink lots of water (36 per cent)
Beauty comes from within (36 per cent)
Wear what you feel comfortable in (31 per cent)
Always wear sunscreen (25 per cent)
Moisturise daily (23 per cent)
Invest in a good bra (22 per cent)
Always take your make-up off before bed (20 per cent)
Don’t compare your style to others (20 per cent)
Embrace your shape (19 per cent)
But it’s not just mums who are dishing out advice, as results showed two in five women thought daughters also advise their mums in the fashion and beauty department.
And they’re also on hand to help with new technologies, as well as encouraging their mums to “treat themselves” and “try new things”.
If you want to celebrate your mum this Mother’s Day, why not grab a pair of matching pyjamas (and there’s some for nan too).
And take a look through this advert for a live-in nanny – who must permanently dress as a Disney princess.
Plus this mum got the shock of her life when her son came home with a school picture showing him mid-scream.