- Huw Hughes
-
|
Denim trade show Kingpins is set to launch Kingpins Exchange, a new
digital hub for denim sourcing professionals.
Created in partnership with leading sourcing platform Material Exchange,
Kingpins Exchange is a digital showroom platform and material marketplace
looking to bring together denim mills, buyers and brands.
The Kingpins Exchange will launch in late October on the Kingpins Show
website.
It follows the launch in April of Kingpins24, a digital version of the
Kingpins trade show that replaced the physical event cancelled due to
Covid-19. Kingpins founder Andrew Olah said the decision to launch Kingpins
Exchange followed requests from denim mills to have similar digital
platforms with more of a focus on sourcing.
“From buyers we heard of the difficulties in keeping track of all the
different tools, platforms and techniques supply chain members were using
to market and sell their products to them,” Olah said. “We realized the
industry needed a comprehensive digital solution that served both these
groups very much in the way that our physical events have historically
done: by creating a central destination for denim sourcing that also
functions as a beautiful and effective platform upon which denim suppliers
could tell their stories and sell their products.
“Our solution is Kingpins Exchange – something we think of as a Kingpins
Show that is available to buyers around the clock, all year long.”
Photo credit: Kingpins24
