Malika revealed the gender of her baby on Instagram as she and Khloe headed out shopping (Picture: Backgrid)

Khloe Kardashian’s best friend, Malika Haqq, has clearly learned a thing or two from the Kardashian clan on maximising your earning potential – by announcing her baby’s gender in a sponsored post.

In a move that momager Kris Jenner would be proud of, pregnant Malika, 36, secured the bag for the big gender reveal by partnering up with Bio Oil as she told her followers she was having a boy.

She posted: ‘It’s A Boy!!! I’m thankful to my baby boy and @BioOilUSA for my pregnancy glow. #BioOilPartner

‘I’ve used this oil for over 10 years to lessen the appearance of scars, stretch marks and for instant moisture. I wouldn’t dare go this pregnancy without it. #LoveYourMarks’.

It’s not the first time Malika has partnered with a brand throughout her pregnancy – she also announced her pregnancy with a sponsored post in association with ClearBlue.

She wrote in September: ‘I listen to my heart, and I’ve decided that the rest of my life will be the best of my life. I’m pregnant!

‘I didn’t know when, I just knew one day. God said it’s my turn, and I couldn’t be more grateful for the little spirit that grows inside of me. I am yours, baby, and you are mine.

https://www.instagram.com/p/B4nC8sNDZOM/

‘Thank you, @Clearblue for being a CLEAR and intricate part of the most important test result of my life. 2020 baby! #ClearblueConfirmed #ClearbluePartner’.

Although the amount people with large social media followings can charge for sponsored posts varies depending on the deal they have negotiated, Influencer Marketing Hub suggests that someone with a following the size of Malika’s could command between $9,000 and $15,000 (£7,000 to £11,700) a post.

Malika was also told that she could be having twins early in her pregnancy, but it was later confirmed there was only one baby.

She said at the time: ‘It would’ve been cute, but it was also nice to find out that first one out is just a single.’

Good on her for getting that #spon money – babies are pretty expensive!



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MORE: Keeping Up With The Kardashians star Malika Haqq announces she is pregnant with first child

MORE: Jordyn Woods brands Malika Haqq a ‘bully’: ‘I see everyone’s true colours now’





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