- Huw Hughes
H&M has started delivering orders to its customers in the Netherlands by
bike in a bid to cut down on carbon emissions.
The Swedish retail giant has teamed up with Dutch bicycle courier
company Fietskoeriers.nl for the initiative which offers next-day delivery
and is priced like H&M’s regular next-day delivery service.
Couriers from Fietskoeriers – which covers 30 cities across the
Netherlands – pick up the parcels at H&M’s warehouse using biogas vehicles
before delivering them by bike from local hubs.
Commenting on the news in a statement, Pascal Brun, head of
sustainability at H&M, said: “We are happy to see an increasing interest
for sustainability among our customers and hope they will love this new
climate-smart way of getting their fashion finds delivered to their homes.
We look forward to evaluating this pilot project and to reveal new exciting
projects when it comes to climate-smart transports.”
H&M said it aims to become climate positive by 2040, meaning it wants to
reduce more greenhouse gas emissions than its value chain emits. The
retailer said that transport is becoming an increasingly important focus
Photo courtesy of H&M