- Robyn Turk
-
|
H&M is once again offering bridal wear for the spring, as the
company announced via press release today. The fast fashion chain
launched its first collection of bridal gowns in 2015 and has
continued to follow suit each year.
As today’s brides are increasingly looking to affordable options
for their gowns H&M is not alone in offering a lower price point in
the category. Asos currently offers bridal gowns priced as low as 95
dollars on sale, and Reformation carries a bridal range starting at
185 dollars.
H&M’s newest bridal collection is priced between 249 and 349
dollars for a bridal gown. It also includes wedding guest items across
womenswear, menswear and childrenswear. New this year, the brand has
included a range of bridal lingerie.
The range is available now on the brand’s website.
Photos courtesy of brand
