H&M Group appoints new communications director

H&M Group appoints new communications director

H&M Group has announced that Andreas Eriksson, the company’s head of
media relations, will take on the position of communications director.

Eriksson has previously held roles as communications director at UNICEF
Sweden and managing director at Patriksson Group.

He will be replacing Kristina Stenvinkel, who is joining Ramsbury, a private company also owned by the founding family of H&M. Stenvinkel will also be communications advisor to H&M CEO Helena Helmersson and the H&M Group in selected assignments.

Iñigo Sáenz Maestre, currently senior press officer in H&M Group’s media
relations team, will succeed Andreas Eriksson as head of media relations.

Photo credit: H&M


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