Esports

Get Ready for the ‘Official Beer of Esports’ as Anheuser-Busch Files Trademark



Bud Light Esports Trademark

Credit: Anheuser-Busch




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On June 17, 2019, U.S. brewery company Anheuser-Busch filed a trademark for the word mark, “The Official Beer of Esports” with the United States Patent and Trademark Office (USPTO).  In addition to this, Anheuser-Busch filed trademarks for the word marks “The Official Beer of Gamers” and “The Official Beer of Gaming.” 

Through its Budweiser brand, the company signed partnerships with the Overwatch League Database-Link-e1521645463907 earlier this year and with Monumental Sports & Entertainment, the ownership group behind the Washington Wizards NBA 2K League Database-Link-e1521645463907 team, Wizards District Gaming Database-Link-e1521645463907, in May 2018. 

There are no further details as of this writing but we have reached out to Anheuser-Busch for further comment and will update this story when more information becomes available. 









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