Fashion

Fashion statement: Trump to inaugurate new Louis Vuitton US site


President Donald Trump will attend Thursday the
opening of a new production site in Texas for the posh handbag maker Louis
Vuitton, drawing the French luxury powerhouse into the US leader’s
job-creation pitch as he gears up for next year’s re-election campaign.

Bernard Arnault, head of the LVMH conglomerate that owns the leathergoods
brand, will also attend the event at the “Rochambeau Ranch” near Dallas,
named
for the general who led French troops alongside the 13 colonies in the
American Revolution.

“Thanks to the Trump Admin’s economic policies LVMH will open Louis
Vuitton
Rochambeau in Texas. Along with this investment, LVMH CEO Bernard Arnault
Pledged for 1,000 NEW opportunities for local artisans & leather craftsmen,”
Trump’s daughter Ivanka Trump tweeted on Wednesday.

Arnault was one of the first high-profile French business leaders to meet
with Trump in January 2017, just weeks after his election, when he suggested
he would consider expanding Louis Vuitton in the United States.

The American market is the second-largest for LVMH overall, and it
already
has two US production sites in California for Louis Vuitton, whose handbags
can cost thousands of dollars.

It says half the Louis Vuitton workers it hires have no previous
experience
in leathercraft, and receive intensive in-house training before being
allowed
to cut or sew.

Trump is likely to seize on the new site later Thursday at what media
commentators are billing as a major campaign rally in Dallas, seeking to
rally
supporters as he fends off an impeachment inquiry.(AFP)



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