Fashion Scout, the international showcase for emerging designers, which
has become a fixture of the London Fashion Week schedule, has announced
that it is moving from Freemasons Hall, its home for the past eight years
to Victoria House, Bloomsbury Square, as part of a relaunch of its
The move will see Fashion Scout taking over the 22,000 square foot
basement of Victoria House, a central London Grade II-listed neoclassical
building chosen for its “unique architectural style” that combines
“industrial elements and blank wall canvas” to showcase the work of its
emerging designer line-up.
The three-day London Fashion Week showcase will take place from
September 13-15 and will host a combination of catwalk shows and
presentations, for designers from the UK and internationally, as well as a
new exhibition area dedicated to emerging talent. With a full spring/summer
2020 schedule set to be announced early August.
Commenting on the move, Fashion Scout’s creative director Martyn Roberts
said in a statement: “We are extremely excited to announce the rebrand of
Fashion Scout and to invite you to join us at Victoria House this
September. With more than 13 years’ experience in producing over 400
catwalk shows, the Fashion Scout team are renowned for their
professionalism and scouting abilities, managing and producing hundreds of
boundary-pushing highly acclaimed events.
“Our team work closely with designers to provide an exciting platform
reaching an international audience of press, buyers and VIPs. We provide a
full package of event management services, enabling designers to showcase
their creativity in a professional light.”
Fashion Scout relocating to Victoria House, Bloomsbury Square as part
With a heritage spanning 28 seasons, Fashion Scout is the largest
independent platform to showcase emerging and established design talent
during London Fashion Week, and has scouted, supported, nurtured and
showcased over 840 designers, not only British talent, but international
designers from Asia, Scandinavia, Eastern Europe and the Middle East.
Over the course of its 13 years it has helped launch the careers of
numerous designers including Iris Van Herpen, Gareth Pugh, Peter Pilotto,
David Koma, Eudon Choi, Pam Hogg, Phoebe English, Angel Chen, and Xiao Li.
For spring/summer 2020, Fashion Scout will continue to run its new
talent initiative ‘Merit Award’, which has been won by Roberts|Wood, Katie
Ann McGuigan, Georgia Hardinge, Edda, I-Am-Chen and most recently Tolu
Coker, as well as its collaborative ‘Ones to Watch’ showcase, which gives
up to four new designers the opportunity to showcase their creativity to an
international audience of buyers and media.
The full spring/summer 2020 schedule will be announced early August.
Images: courtesy of Fashion Scout