Movies

E3 2020 Digital Event Not Moving Forward


Meanwhile, Microsoft has announced that it is working on its own digital showcase to replace its E3 2020 presser. Ubisoft and Devolver Digital are following suit. WB had reportedly planned to host a press conference this year but has not yet revealed how it plans to proceed without the trade show.

IGN also unveiled its own Summer of Gaming digital event, which kicks off in June. The outlet is working with “2K, Square Enix, SEGA, Bandai Namco, Amazon, Google Stadia, Twitter, Devolver Digital, THQ Nordic, and more” to produce “live broadcasts and on-demand programming featuring IGN’s editorial coverage of the work of game developers from around the world.” IGN has promised “pre- and post-discussions, remote developer interviews, hands-on demos and preview impressions, gameplay, and news segments recapping the biggest announcements.”

With E3 2020 canceled and publishers finding new ways to reach consumers, we have to ask whether this could spell the end of the trade show as we know it. Much has already been written about how E3 needs to change to survive in an increasingly digital industry and the show’s current situation may be the best indication yet that this is the case.

We’ll keep you updated as we learn more.



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