Mentioned in this article
- Esports Entertainment Group’s VIE.gg betting platform is now an official partner of Dignitas.
- VIE.gg branding will appear on the jerseys of three Dignitas teams: Rocket League, Super Smash Bros., and women’s Counter-Strike: Global Offensive.
- Dignitas players and steamers will also co-host betting-themed streams, and the Dignitas website will embed a tracker that shows betting opportunities for several games.
Dignitas 
today announced that it has signed a three-year partnership deal with Esports Entertainment Group’s VIE.gg betting platform, which will be a jersey sponsor of three of the organization’s teams.
VIE.gg branding will appear on the jerseys of Dignitas’ Rocket League , Super Smash Bros. , and women’s Counter-Strike: Global Offensive (CS:GO) teams, and the platform will also receive promotion via the organization’s website and social media channels. Dignitas players and streamers will also co-host 12 total streams that walk through top betting storylines.
Dignitas’ website will also display a tracker that shows current betting information for eight esports titles: League of Legends , CS:GO, Dota 2 , Overwatch , PLAYERUNKNOWN’S BATTLEGROUNDS , Call of Duty , Hearthstone , and StarCraft II .
“I am very proud of this new partnership with Harris Blitzer Sports & Entertainment and their Dignitas esports brand, which is founded in our shared common beliefs of player safety above all else,” said Esports Entertainment Group CEO Grant Johnson, in a release. “I look forward to sharing our incredible product with Dignitas’ highly engaged fan base over the next three years and beyond. For Esports Entertainment Group, a partnership of this caliber is a significant milestone for our shareholders and tremendous validation of both our P2P esports wagering model and future plans within the esports world.”
Related Article: Dignitas Returns to League Championship Series with Clutch Gaming Merger
The jersey-branding component of the deal does not apply to Dignitas’ other teams, including Clash Royale , Apex Legends , and SMITE . Dignitas also recently merged with Clutch Gaming and acquired its League of Legends Championship Series (LCS) team, which it will bring under the Dignitas banner in 2020.
The Esports Observer reached out to Riot Games to inquire about any limitations on betting sponsors for LCS teams, but did not hear back by press time. We will update the article if we receive additional information on that front.
