We’re in the middle of a heatwave but brands are already thinking about Christmas (it is just 120 days away after all).
Coca Cola has announced that this year they are bringing out a festive clementine Diet Coke.
Yep, that’s the classic flavour of Diet Coke, with added orange.
It will arrive in stores mid-October and Coca Cola hasn’t said how long it will be around for but it is limited edition so don’t expect to see much of it after the New Year.
Of course, adding fruit to all incarnations of Coke isn’t new – we’ve had twisted strawberry Diet Coke, mango Diet Coke, raspberry Coke Zero, peach Coke Zero and cherry original Coke for a while.
A limited editions flavour was blood orange but it’s no longer available and the clementine version should have a stronger citrus flavour.
Clementines are sweeter and smaller than blood oranges. They’re traditionally associated with the Christmas period because they’re the oranges that go in your stockings.
The new Christmas edition will be available in 500ml and 1.25l bottles in Asda, Morrisons, Sainsbury’s and Tesco.
It’s likely to be priced between £1 and £1.45.
Kris Robbens, marketing director at Coca-Cola Great Britain said: ‘We’re excited to announce the launch of a new limited-edition flavour, Diet Coke Clementine.
‘Full of festive flavour and with no sugar, it’s the perfect drink for the lead up to Christmas.’
It’s not the first time the brand has created something a little different for Christmas. Last year, Coca Cola launched a cinnamon flavour Coke Zero.
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