BBC Breakfast fans have moaned that the show’s coverage of teen tennis star Emma Raducanu is too OTT and that there is other news happening today – mainly the commemoration of the 9/11 terror attacks.
Presented by Naga Munchetty and Charlie Stayt, the sporting protege’s meteoric rise to tennis fame featured heavily on the morning programme – but some thought it was just too much.
Raducanu, who has reached the US Open Final in New York, is the first qualifier to reach a Grand Slam final in 44 years and will play another teenager, Canadian Leylah Fernandez, later on Saturday.
Both broadcasters gushed over Emma then interviewed sports presenter Mike Bushell about the match before chatting to a number of other guests via video about the tennis player.
They then cut to a tennis court in Bristol where presenter Fiona Lamdin interviewed with a number of wannabe tennis stars, who all sent messages of good luck to Emma.
It also seemed that Emma, from Bromley, south London, was shoehorned into every news segment in some way.
Fans took to Twitter to voice their frustration at the unsaturated tennis coverage.
One griped: “I know Emma is fantastic, but enough with the hype! #BBCBreakfast.”
Another added: “#BBCBreakfast can we give #EmmaRaducanu a rest, this is overkill now! #USOpen #EmmaRaducanu #LeylahFernandez.”
A third questioned the BBC’s “obsession” with the fact that Emma, who moved to the UK from Canada when she was two, went to a grammar school.
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“That’s all we’ve heard about all week,” a fourth pointed out.
Someone else joked: “Have we heard Emma Raducanu’s view on the Government’s plan to cut Universal Credit yet?”
Snide comments aside, Emma’s tennis career has been phenomenal.
She’s just finished her A-levels and is set to be one of the highest-earning sports stars ever, according to the BBC.
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If she wins the US Open she will be the first woman since Virginia Wade winning Wimbledon to lift a major trophy since1977.
It’s also been 16 years since a teenager has reached the same success in a competition.
Others were quick to heap praise on Emma’s achievements though.
One wrote: “What an amazing achievement! A woman to inspire future generations!”
Another added: “What fantastic ladies tennis is taking place in the U S Open right now. One 19yr old is through to the final and @EmmaRaducanu won the first set 6-1 and has taken the 2nd 6-4 and the match, so many congratulations to her.”
BBC Breakfast airs daily on BBC One at 6am