Calling all bargain-hunters, today is the big day: Amazon Prime Day 2022 has officially landed.
The 48-hour sale event sees huge savings across tech, home and kitchen appliances, alcohol, gaming, laptops, TVs and so much more. There are marvellous discounts on big-name brands including Apple, Samsung, KitchenAid, Shark, and Rimmel, to name a few. Early deals kicked off on 21 June and they only got better as the main event approached.
Today, the offers are stronger than ever, with record-breaking discounts on the Echo dot and Nintendo Switch. Other highlights so far include major price deductions on Simba mattesses, half price laptops and seriously cheap Shark vacuums. The 48-hour event runs until tomorrow night and we’ll be working around the clock to find you the hottest offers as they land.
Prime Day can feel overwhelming, but we’re on hand to help as your very own personal shoppers. Aside from our dedicated deal guides, our liveblog provides you with the instant deal updates, unrivalled savings, and expert advice on navigating the sale. Ready? Let’s go.
Keep tabs on your pooch with Furbo dog camera deal
Ahead of Amazon Prime Day, our writer Alex Lee veered from his usual role of sharing his top tips when it comes to everything tech-related, and instead gave us some insight into how he’s pampering his pooch during the shopping bonanza. And on his shopping list was this pet camera.
Furbo dog camera: Was £178.85, now £129, Amazon.co.uk
Taking the top spot in our guide to the best pet cameras, our writer praised it for being a “neatly built machine with good design”. The lid releases dog treats, but it’s “secure enough to prevent canine interference but easy enough to be removed by humans”. It features an “effective 1080p HD camera and good two-way audio”, which “means you can see and hear clearly, even in darkened rooms, though night vision is monochrome only”. Now with a whopping £115 off, now’s the time to snap this up before it’s too late.
Eva Waite-Taylor12 July 2022 09:10
There’s nearly £100 off Nintendo Switch OLED
Nintendo Switch OLED and ‘Just Dance 2022’: Was £359.98, now £294.99, Amazon.co.uk
The Nintendo Switch OLED model is the best version of the console that you can buy right now, and today you can save 18 per cent on this bundle with the latest version of Just Dance for Prime Day. With a 7in OLED display and a sturdier kickstand, it’s a perfect companion for gaming on the go.
In our review of the Nintendo Switch OLED model, our tester said: “The larger display is fantastic and playing games in handheld mode is an absolute joy. The kickstand feels so solid and makes us never want to look at that little toggle on the back of the original Switch ever again.” You’ll also get Ubisoft’s bestselling dancing game that has been going strong since 2010. The 2022 version boasts an array of new features, with some classic tracks making a return as well as over 40 new songs from featured artists such as Olivia Rodrigo and Billie Eilish. A family-friendly title that all ages can enjoy, there’s even a kids mode featuring eight child-friendly tunes to bop away to.
Eva Waite-Taylor12 July 2022 09:00
Hoover up this Shark vacuum cleaner deal
Shark cordless stick vacuum cleaner IZ201UKT: Was £349.99, now £229, Amazon.co.uk
If you’re looking to cut ties with cumbersome wires, you’ve got to try cordless. Having tested a very similar version in our best cordless vacuum cleaners – the only difference being the model we tested has a pet tool included – we were a sucker for the brand’s anti hair wrap technology which helps with tangle-free hoovering, while our tester was seriously impressed at the cleaner’s flexibility, making it ideal for tackling hard to reach spots.
Eva Waite-Taylor12 July 2022 08:58
Treat lacklustre locks to Olaplex this Prime Day
Olaplex’s haircare products stand out from the rest. But naturally, they don’t come cheap, so we’d recommend stocking up on Prime Day.
Olaplex No.3 hair perfector: Was £26, now £14.96, Amazon.co.uk
As the OG home hair treatment from Olaplex, this formula is a best seller and we can see why. In our review our tester found that after using the formula alongside the no.0 intensive bond building hair treatment (was £28, now £25.11, Amazon.co.uk), the formula “worked wonders” on their split ends and created noticeably shinier locks – the best results they’d seen from at-home hair treatment, so it’s safe to say we’re fans. And with 50 per cent off thanks to Amazon’s Prime Day, this is not a deal to be missed.
Olaplex No.7 bonding oil: Was £36, now £17.46, Amazon.co.uk
When we reviewed the brand’s entire range, we noticed serious improvements in our lack-lustre locks. And its bonding oil was a firm favourite. Our writer noted that despite its “lightweight formula, it is very nourishing and didn’t leave our hair feeling heavy or greasy”. The “other great thing about the bonding oil is that it provides up to 230C heat protection, as such, it’s great to use before using heat on your hair”, they added. A little goes a long way, so you’ll unlikely make a dent in the bottle until you’re many months down the line.
Eva Waite-Taylor12 July 2022 08:50
Supercharge your skincare with Cerave Prime Day deals
Give your skincare routine an overhaul with these impressive Cerave discounts.
CeraVe hydrating cleanser: Was £10, now £7.75, Amazon.co.uk
Taking the top spot in our review of the best Cerave products, our tester noted that it’s “perfect for using first thing in the morning as it instantly softens skin and leaves you feeling refreshed”. It also “feels soothing on the skin and won’t exacerbate any irritation”, making it an ideal go-to during breakouts, as well as a “great first step in your skincare routine”.
CeraVe hydrating micellar water: Was £10, now £8, Amazon.co.uk
Need a micellar water? This one is currently 20 per cent off, and received high praise in our review. It has a “gentle formula rich in ceramides that don’t irritate, leave skin red or feeling sensitive, nor does it strip the skin”. But it breaks down the “most stubborn matte red lipstick and multiple coatings of waterproof mascara with ease”. Our tester noted that they “couldn’t recommend this more”.
Eva Waite-Taylor12 July 2022 08:40
What time is it? It’s time you got this Apple Watch Prime Day deal
Apple Watch series 7: Was £369, now £329, Amazon.co.uk
If you’re looking for a new smartwatch, then Apple’s latest and greatest Apple Watch series 7 has a cool 11 per cent discount this Prime Day. In our review, our tester was smitten by the improvements over the previous model, describing the Apple Watch series 7 as a subtle but powerful step up from last year’s already-excellent series 6. “The design changes are understated but a definite improvement and the user interface has been tweaked to make the most of them,” they explained. “The display really gleams when you choose a favourite photo as the Watch face, for instance.”
If you’d rather the Apple watch series SE, we’ve got a deal just for you – read about it here:
The Apple Watch SE has been reduced by XX for the two-day Amazon Prime Day sales event
Eva Waite-Taylor12 July 2022 08:30
Prime time to save on big-name tech
Prime Day is a great opportunity to make sure you’re paying less for big-ticket tech. And naturally, we’ve got a guide that will help you do just that. Whether you’re looking for a new pair of Sony noise-cancelling headphones (was £350, now £238.51, Amazon.co.uk) or even an Apple watch series 7 (was £369, now £329, Amazon.co.uk), there’s plenty on offer.
For all this and more, read our guide to the best Amazon Prime Day tech deals:
Amazon Prime Day 2022 has arrived, here are the top tech deals on speakers, tablets, smartwatches and more
Eva Waite-Taylor12 July 2022 08:20
When is Amazon Prime Day 2022?
Prime Day 2022 is on now! Amazon kicked off its two-day sale at midnight on 12 July, and it will run until midnight tomorrow (13 July). For the uninitiated, you can currently save hundreds of pounds across tech, home and kitchen appliances, alcohol, gaming, laptops, and TVs.
And the retailer has even slashed the price of some seriously big-name brands, including Apple – you can currently save £45 on Apple Watch series 7 – and Emma, with the brand’s mattresses reduced by 45 per cent.
For all the latest news and intel, you’ve come to the right place. Here you’ll find minute-by-minute information on the deals as they drop. You’re welcome!
Eva Waite-Taylor12 July 2022 08:13
Our favourite Bose headphones are 50% off for Prime Day
Bose NC 700 headphones: Was £349.95, now £175, Amazon.co.uk
A superb pair of headphones, the Bose NC 700s come highly recommended by our expert shoppers and topped our list of the best noise-cancelling headphones in 2022. They sound sublime across all genres, they’re comfortable to wear for hours on end, and they block out external noise better than any other over-ear headphones we’ve tested. Our reviewer was suitably impressed in their Bose NC 700 review. “It really is a pleasure to switch them on and switch the world off.”
Eva Waite-Taylor12 July 2022 08:00
Fitbit inspire 2 now 50% off, thanks Prime Day
Fitbit inspire 2 health and fitness tracker: Was £89.99, now £44.99, Amazon.co.uk
Take your fitness regime up a gear with this Fitbit tracker, which is currently reduced by a sizeable 50 per cent. The sleek-looking smartwatch is available in rose, white and black, and we particularly like this summery pink pastel shade. It comes with a free one-year Fitbit premium trial, so you can make the most of personalised stats, as well as keeping an eye on your heart rate, activity goals and sleep stages. A similar model was rated best overall in our round-up of the best fitness trackers with our tester praising the “lightweight, durable and sophisticated” piece of tech.
Eva Waite-Taylor12 July 2022 07:55